Tuesday, December 16, 2008
By Bob Pearson, VP Communities, Dell
When we talk about jobs, the conversation is often about how and where you go to get one. Much less time is spent talking about how employers can more effectively link their needs with the right people in a more efficient manner. And yet, if asked off the record, I bet quite a few human resources professionals would be eager to hear about new ways to automate this work, so they can spend more time on the actual recruitment of a candidate.
Recently, I caught up with Ted Elliott, CEO of Jobscience, who is figuring this out in the cloud. Here is what Ted had to say.
Q: Ted, what led you to start Jobscience?
A: We wanted to connect employers with jobseekers, our hypothesis was that if we could make the application process easier then more people could find the right job.
Q: What was the opening you saw in the marketplace?
A: A hospital we worked with asked us to transform our job board technology into an application system for their facility and then told us after a quarter they made more hires than the entire year before we setup the system for them. This let us know that automation of the recruitment process was "mission critical."
Wednesday, October 8, 2008
Tuesday, September 30, 2008
Running Your Business In The Cloud
September 29, 2008
By Mathew Schwartz
The lure of cloud computing is obvious: freedom from managing applications, platforms, and infrastructure -- abstracting IT complexity to the point where it just works and, often, at a much lower price than running or hosting it yourself. That appeal has spawned a growing, vocal contingent of cloud computing "completists" who are more than happy to surrender their IT concerns to the cloud.
Software developer Jobscience has a robust technology infrastructure covering everything from software development to HR. But look at what the company lacks: an IT department, servers, and virtually any business software running on-premises. Instead, the 20-employee, San Francisco-based outfit, which develops talent management applications for the health care industry, runs almost entirely "in the cloud."
"We are running the whole business from the cloud, with the exception of ledger," says Jobscience CEO Ted Elliott. That means "development, marketing support, sales, expense, HR, paid time off, and more," and he's even testing CODA and Intacct to run ledger from the cloud.
Tuesday, June 10, 2008
Wednesday, May 21, 2008
By quickly and easily responding to applicants and hiring managers, and accessing the shared, up-to-date recruiting metrics, day-to-day operations are dramatically improved, Getting started with our on-demand solutions is even easier now, with our integration of these popular Google applications.
Here is a quick video that lays out the value proposition and shows what is going on with the integration:
Google Jobscience Integration Video
Wednesday, April 23, 2008
Another trend facilitating Mac use in business is the increased enterprise dependecy on SaaS, wherein a diverse array of applications—from sales-force automation through supply-chain coordination—is delivered through the browser. Most SaaS applications have not relied on ActiveX, given SaaS’ inherent goal of making apps available to anyone, anywhere. This push toward platform agnosticism translates to the use of standards, letting the Mac right in. Ted Elliott, CEO of recruiting software provider Jobscience, says he has noted a rise in Mac customers now that Jobscience has moved to the SaaS model—customers his Salesforce.com-based platform supports out of the box.
Beyond Firefox and SaaS, many enterprise app developers have adopted the Web as a portal to their apps, following the strong Web-portal drive of the late 1990s.
Wednesday, April 16, 2008
This sounds to me like the agility offered by software as a service may be a real plus in a slowing economy. What do you think?
Monday, April 14, 2008
Thursday, March 27, 2008
Thursday, March 13, 2008
Wednesday, March 5, 2008
Thursday, February 28, 2008
One of the most successful digital marketing solutions we have implemented is aptly named Genius. When I use it, my sales team thinks I am the genius- but it is in fact the very smart Web 2.0 software that integrates with our salesforce.com contact database. On the surface, Genius is a mass email marketing tool- but when the core functionality is tapped into, it can really help your sales team be more efficient and productive. Here’s a few of my favorite features:
1. The Genius Tracker. Not only does the tracker pop up to tell me an email recipient has just opened my email, or is visiting my web site, but the more important intelligence this gives me is that this prospect is is online and engaged with our solution. If a sales rep can call 40 people in a day, and a blast to 5000 prospects shows me that 40 of those prospects are online and engaged, it doesn’t take a genius to figure out who to call. That rep’s going to have a much more productive day calling people who they know are in the office. Less voicemails, less brushoffs, less calls to people who don’t work there anymore.
2. Smartgroups. Unlike other email marketing automation software, Genius maintains a constant connection to my salesforce.com database, refreshing the data to reflect changes in our system. This means I don’t have to maintain a spreadsheet or campaign of my target email recipients. I can use a handy report called a “Smartgroup” which functions similarly to a report in salesforce. If a record is changed and no longer meets the criteria of the Smartgroup, then it won’t be included in the email blast. I can spend less time micro-managing subscribers, and more time sending targeted email campaigns to the right people.
3. Visit Replay. Most email systems can only tell me that an email recipient “clicked through” or maybe which link they clicked on. Genius creates a time-stamped slideshow of the prospect’s visit to your website, whether they viewed one page or twenty. This is where the real intelligence can come into play. Before I call a prospect, I can see they briefly visited our Customers page, our Solutions, and then finally navigated to our Test Drive signup page and hung there for five and a half minutes. I look in our salesforce.com and see that they didn’t actually sign up for the test drive. Now I’m ready to call; and my pitch should reflect their activity. “Good morning Mr. X, thanks for taking some time to open my email. Jobscience has a very satisfied customer base because we stand by our solutions. Our most important asset is our customer. If you’d like to get a feel for the Jobscience experience, maybe I could sign you up for a test drive. Do you have any questions or concerns about that?”
Some slick technology and amateur psychology can go a long way towards making an effective email-based sales campaign!
Friday, February 22, 2008
It is exciting to be able to help people and learn from them the best ways to utilize the force.com platform. We have spent some time with http://www.hireheroesusa.org they target assisting veterans returning from Iraq and Afganistan. I highly encourage users to think of ways they can use their knowledge of the force to help others.
Tuesday, February 19, 2008
Webinar 1 - Candidate Relationship Management - Best Practices for Recruitment in Web 2.0
We started using InsideView about three months ago and it has fed us a healthy set of leads and information that helps us trigger news stories about target clients. Our sales group has easily adopted the product, I think the best piece of the technology is the slick mash up in salesforce's account record. It took us very little time to implement.